Real estate investors face a persistent question: Should you buy smaller units for “easy rental” or invest in larger configurations for better returns?
For years, conventional wisdom favored smaller units. The logic seemed sound—compact apartments would rent faster, appeal to a larger tenant pool, and provide quick liquidity.
But the market has rewritten the rulebook.
The Indian residential market is experiencing a fundamental shift. While overall housing sales volumes have declined in recent years, total sales value has actually risen. The message is clear: the market is consolidating around premium and luxury housing.
This isn’t speculation—it’s economic evolution. At the center of this transformation stands the 3BHK apartment: the configuration that delivers stability when markets fluctuate, attracts quality tenants when demand shifts, and preserves value when cycles change.
The Myth of “Smaller is Easier”
The Hidden Costs of Small Units
The traditional investment logic favoring small units overlooks critical hidden costs.
Who rents small units:
- Junior professionals in their first jobs
- Students on temporary stays
- Single individuals in transitional life phases
The problem? High turnover rates. Junior professionals relocate for career opportunities. Students finish degrees and move. Singles get married and upgrade.
What this costs you:
- Paying brokerage for every new tenant
- Repainting and repairs after each vacancy
- Vacancy periods that reduce annual returns
- Constant stress of tenant hunting and verification
The 3BHK Stability Advantage
3BHK units attract a fundamentally different demographic with longer-term stability.
Who rents 3BHKs:
- Families with children in established schools
- Senior executives and corporate leadership
- Expatriate professionals on multi-year assignments
- Doctors and medical specialists
- Government bureaucrats seeking stability
Why they stay longer:
Families avoid disrupting children’s schooling, often staying many years in the same location. Senior executives value continuity and avoid frequent moves.
Companies lease 3BHKs for relocated staff with multi-year contracts. Once families establish routines and community connections, they resist change.
The result: Multi-year leases with minimal churn, predictable cash flow, and significantly lower operational hassles.
The Supply Gap: Where Scarcity Meets Opportunity
Grade-A Premium Units: A Structural Shortage
Market analysis reveals a critical imbalance: ample mid-segment housing, but structural scarcity of Grade-A premium units.
What defines Grade-A properties:
- Superior construction quality with certified systems
- Complete RERA compliance and transparent documentation
- High-end amenities: automated security, EV charging, green certifications
- Professional property management
- Future-proof infrastructure
High-income professionals and expatriates have limited choices when searching for spacious, modern apartments meeting global standards. This scarcity creates a pricing power advantage for luxury 3BHK owners.
The Trivandrum Advantage
While national housing volumes have declined, Trivandrum has recorded robust year-on-year surges in home sales—driven by strategic infrastructure developments.
The Vizhinjam Effect:
The Vizhinjam International Seaport completion has altered the city’s economic profile. Multinational logistics firms, maritime consultants, and export-oriented industries are establishing presence, bringing high-income professionals demanding luxury apartments.
Technopark Evolution:
Technopark has evolved beyond entry-level software development. The workforce now includes senior architects, expatriate tech leads, and Global Capability Center managers requiring larger living spaces with home offices and family accommodations.
The evidence: Luxury 3BHKs maintain the highest occupancy rates and command premium rents.
Tenant Quality: The Game-Changing Factor
Beyond Rent Amount: The Stability Equation
For sophisticated investors, the goal isn’t just high rent—it’s rental stability and zero default risk.
Corporate Leasing: The Gold Standard
Multinational corporations establishing operations in Technopark or near Vizhinjam lease high-end apartments for senior leadership.
Corporate lease advantages:
- Direct company payments virtually eliminate default risk
- Multi-year lock-ins provide predictable cash flow
- Corporate tenants maintain properties to high standards
- Stable leases allow financing against future rental income
Expatriate Requirements
Expatriate tech leads and diplomatic staff have specific housing requirements that smaller units cannot fulfill.
What expatriates need:
- Home offices, guest rooms, storage space
- Power backup supporting entire home functions
- Gated communities with 24/7 security and digital tracking
- High-speed fiber internet with smart-home integration
3BHKs naturally meet these requirements, commanding significant rental premiums over smaller units.
Cordial Vajram: The Strategic 3BHK Investment
Why Vajram Hits the Sweet Spot
Location: Near Sasthamangalam, Thiruvananthapuram
Cordial Vajram represents the perfect intersection of market demand and investment opportunity.
Configuration Diversity for Market Coverage
2 BHK Units:
- Entry point for first-time investors
- High liquidity for nuclear families
- Strong rental demand from young professionals
3 BHK Units:
- The stability configuration
- Targets families, senior executives, medical professionals
- Multi-year lease potential with low churn
- Corporate leasing opportunities
4 BHK Units:
- Premium segment for expatriates and ultra-HNIs
- Highest rental yields and appreciation potential
- Trophy asset positioning
Future-Proof Features That Command Premium Rents
Digital Infrastructure:
- High-speed internet in living rooms and bedrooms
- Video door phone facility
- Intercom throughout apartments, lifts, security cabins
- CCTV cameras and biometric access systems
Sustainable Living:
- Electric car charging provisions (critical as EV adoption accelerates)
- On-grid solar support reducing lifetime ownership costs
- Generator backup ensuring uninterrupted utilities
Smart Integration:
- Digital locks for main entrance doors
- Sensor lights in common areas
- Automated lifts
- Comprehensive fire safety systems
These aren’t just amenities—they’re tenant magnets that justify premium pricing.
Lifestyle Completeness: The Rental Premium Driver
Within Vajram Complex:
- Infinity swimming pool at terrace
- Air-conditioned fitness center
- Indoor games room and yoga/meditation room
- Multi-purpose hall with audio-visual facilities
- Fully furnished guest rooms
- Terrace party area
Properties with comprehensive amenities command significantly higher rents than bare-bones apartments. Corporate tenants and families actively seek all-inclusive complexes.
The Pricing Strategy: Accessible Premium
While luxury 3BHKs in premium areas command substantial prices, Cordial Vajram’s strategic positioning near Sasthamangalam offers premium living at more accessible price points.
Investment rationale:
- Lower entry barrier than ultra-luxury segments
- Higher liquidity than trophy assets
- Strong rental yields from established location
- Capital appreciation from Sasthamangalam’s scarcity premium
The Cordial Developers Edge: Four Decades of Delivering Returns
Why Builder Credibility Matters
In real estate investment, builder reputation directly impacts returns. Project delays cost rental income. Quality issues reduce resale value. Legal complications create nightmares.
Cordial Developers eliminate these risks.
Proven Track Record
Company credentials:
- Over four decades of continuous operations since the early 1980s
- More than a hundred completed projects across Kerala and Chennai
- Thousands of satisfied families creating word-of-mouth credibility
- Millions of square feet of delivered construction
Quality Assurance
ISO-certified quality management systems ensure superior materials and skilled craftsmanship. Timely delivery eliminates rental income loss from delays.
Legal Protection
Complete RERA-compliant projects provide transparent documentation and clear land titles with statutory approvals.
Post-Purchase Support: Cordial Care
Services included:
- Professional maintenance services
- Rental assistance for finding quality tenants
- HOA formation support
- Grievance redressal mechanisms
For investors, this translates to:
- Lower risk: Proven delivery eliminates construction uncertainty
- Better quality: Superior finishes command higher rents
- Smoother operations: Cordial Care handles post-possession hassles
- Stronger resale: Brand reputation adds premium to property value
Why Location Amplifies 3BHK Performance
Sasthamangalam’s Unique Investment Environment
Sasthamangalam’s characteristics create the perfect environment for 3BHK investments.
Educational Density: Extended Rental Cycles
Prestigious schools within proximity:
- Christ Nagar School
- Cotton Hill Girls HSS
- Saraswathi Vidyalaya
- Government Engineering College
Families with children enrolled rent long-term to ensure educational continuity—minimizing vacancy risks.
Healthcare Concentration: High-Value Medical Tenants
Medical infrastructure nearby:
- Sree Ramakrishna Mission Hospital within Sasthamangalam
- SK Hospital nearby
- Multiple specialty clinics
Senior consultants require proximity to hospitals for emergency access, creating stable, high-paying tenant demand.
Government Office Proximity: Zero Default Risk
The Secretariat and Accountant General’s Office are within minutes. IAS/IPS officers and senior bureaucrats prefer Sasthamangalam, with government employee housing allowances ensuring payment stability.
Safe Bets in Uncertain Markets
Real estate markets will always cycle. Demand will shift. Economic conditions will change.
But certain truths remain constant:
- Families will always need space
- Quality tenants will always pay premium for quality homes
- Established locations will always outperform speculative areas
- Superior construction will always command better resale values
- Proven builders will always deliver lower-risk investments
3BHK apartments in Grade-A projects, in established locations, built by credible developers represent the intersection of all these constants.
Take Action
📍 Contact Cordial Developers —where smart investment meets market intelligence.
